Responsive and timely communication is critical during emergencies. To prepare before an emergency, the following protocols have been developed to assist with the response to a critical situation on or near our campuses. 

Role of Communications Department

• Support school personnel so they can meet the needs of students and staff.
• Gather facts and disseminate accurate information as quickly as possible.
• Collaborate with emergency responder communications
• Keep the crisis from escalating due to a lack of communication.
• Inform staff, parents, local media, and the community directly by preparing and delivering targeted messages for these audiences.
• Develop talking points for school personnel.
• Be responsive to the media including scheduling interviews and planning press conferences, if necessary.
• Manage the flow of information to avoid accidental disclosure of premature, incorrect, or confidential information.
• Monitor online, broadcast, and social media.

Role of Administrators and Front Office Staff

• Assess the situation
• Call 911 
• Activate School Site Emergency Plans
• Keep in contact with the communications department and district leadership to ensure timely updates and response

Before, During and After an Emergency Best Practices

• Before a crisis, be sure to consistently review your school's crisis management plan and the Oak Harbor School District Crisis Prevention and Response Plan
• During an incident, remain calm, assess the situation, delegate responsibilities, and gather and document information, as you are able. 
• After the crisis, be prepared to share district-created messages. The school and community need to hear from the principal after a crisis.  Be prepared to provide emotional support for your school and community.